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Terence Crawford makes his feelings clear on Dana White’s Zuffa Boxing

Sheldan Keay

17th March, 2026

Terence Crawford makes his feelings clear on Dana White’s Zuffa Boxing
Image credit: Getty

Terence Crawford has offered his verdict on the emergence of Dana White’s Zuffa Boxing.

After spending over two decades turning mixed martial arts giant UFC into a global powerhouse, White has entered the boxing world to more mixed reviews, as he attempts to take the formula he’s created in MMA and bring it into another combat sport.

Some of the established promoters in boxing don’t appear to have taken too kindly to his arrival, with Matchroom chief Eddie Hearn one of the more critical voices, hitting out at the level of shows that Zuffa have put on so far.

White has made some notable moves so far though, signing former long-term Matchroom fighter Conor Benn in a reported $15 million deal, with the promise of more big names in the future.

One big name that White did work with back in September was Crawford, as the UFC CEO acted as the promoter for the fight between ‘Bud’ and Canelo Alvarez at the Allegiant Stadium in Las Vegas.

Crawford won that fight to become undisputed super-middleweight champion before then retiring in December, but the 38-year-old remains an avid watcher of the sport.

With that in mind, he revealed on a live stream with Adin Ross that he thinks the arrival of Zuffa can have a positive impact.

“It’s good for boxing. Anything that draws more eyes to the sport is good for it. They’re putting on great competitive fights.”

Zuffa have staged four events so far this year, all of them at the Meta Apex in Las Vegas, with their next show set for early April.

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